By Maria K. Todd
In concierge medication, physicians strengthen amenities-rich club courses and acquire a per 30 days or annual club cost to pay for the facilities as well as the clinical providers rendered. Handbook of Concierge clinical perform layout examines the numerous concerns physicians needs to make sooner than transitioning their practices into concierge prone.
Maria ok. Todd, a well-known specialist in concierge medication, branding, consulting, healthcare, advertising, clinical tourism, making plans, and health care professional perform administration, explains easy methods to arrange a concierge perform. She describes how this new enterprise version impacts workflow and descriptions monetary considerations―including controlled care payer family members, the hybrid perform, and predictive modeling―to discover the hidden components that have an effect on bottom-line functionality.
The e-book offers readers with types for making a marketing strategy and a technique for reworking a tradition right into a concierge perform. It concludes by way of protecting the criminal points of constructing a concierge perform. It comprises sufferer acquisition and retention innovations in addition to certain plans for including extra medical professionals and healthcare professional extenders, comparable to nurse practitioners and doctor assistants.
The booklet offers pattern employment contracts and suggestion on tips to choose and paintings with specialists. It comprises chapters on enterprise technique re-engineering, workflow administration, monetary issues, aggressive research, constructing a marketing strategy, and the way to marketplace the recent perform.
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Additional resources for Handbook of Concierge Medical Practice Design
Your friends don’t need it and your enemies won’t believe it. —Belgicia Howell Your communication of your product and services will speak for itself. In fact, if you start explaining, you may leak too much of your strategy to the guy or gal who may decide to become your competitor. All your careful planning and strategy will then be up for imitation or create the threat of substitution and rivalry. Remain tightlipped about your transition prior to your launch announcement. In fact, I encourage all clients to have their staff sign a confidentiality and nondisclosure agreement specific to the transition to concierge medicine.
Frequently Asked Questions ◾ 37 Why does my consideration head in this direction? Because I am a specialist in this domain and authored the definitive Handbook of Physician Employment Contracts back in 1998, published in 1999, and now in its second edition. com. I bring that knowledge and wisdom with me when I consult on concierge medical practice transition. Does the consultant you’ve selected bring similar expertise and experience to his or her Internet blog articles, self-published e-books, LinkedIn discussions, and recommendations?
In this book, there are many ways you can cut costs on consulting and hire only the help you really need. But first, you must commit to learning some new skills that you will need to help your concierge practice to thrive. Here are a few of the skills we’ll explore: Private Practice in Transition ◾ 19 ◾◾ Marketing: How will you communicate the value of your concierge product and medical services to new prospective and current patients, to be able to sell those products and services? ◾◾ Advertising: How will you convey the message to the masses?